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Social Best ? part 2 (Face It)

Kiev, Ukraine - October 17, 2012 - A logotype collection of well-known social media brand's printed on paper. Include Facebook, YouTube, Twitter, Google Plus, Instagram, Vimeo, Flickr, Myspace, Tumblr, Livejournal, Foursquare and more other logos.

Facebook represents a huge potential market for your social media efforts, but it is becoming increasingly difficult to stand out from the crowd. The following statistics highlight some relevant Facebook facts and can ultimately help you to navigate it better, increasing your return on investment (ROI) and leading to greater marketing success.

  1. Age 25 to 34, at 29.7% of users, is the most common age demographic. (Source:Emarketer 2012) What this means for you: This is the prime target demographic for many businesses’ marketing efforts, and you have the change to engage these key consumers on Facebook.
  2. Facebook users are 53% female and 47% male. (Source: Emarketer) The Takeaway: Since this isn’t a large statistical difference, you should be able to effectively reach both genders on Faceb...
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Social Best ? part 1

social-networking-logos

What is the best social media for business? More importantly, what is the best social media platform to market your specific business?

Businesses are continuing to re-allocate budgets away from traditional methods of advertising towards social media and other inbound marketing strategies. But the concern with social media is measuring its success. Determining ROI is tricky because increasing and retaining an audience is the initial goal which may not provide an immediate return.

Social Media means Business

Social media is specific to industry, analysis of your audience and who you want to target sways your social endeavors. A good analysis of your industry trends as well as the habits of your audience will help you establish a great base to your campaign.

Ok, now that you grasp the importa...

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